The Windows Media Audio format encodes audio with Microsoft's proprietary WMA codec, primarily found in files created by Windows Media Player. Converting to WMV produces a video file that stores video encoded with the proprietary VC-1 or WMV codec in a Microsoft ASF container, primarily a Windows ecosystem format. This wraps the audio track in a video container, which some platforms require for upload. Metadata such as creation date and embedded colour profiles is preserved where the target format supports it. This makes WMV the practical choice when the destination system requires it or when the original format is not supported by the target application. 1converter runs this conversion on the server: your file is uploaded encrypted over HTTPS, converted using trusted open-source libraries, and the output is held for 24 hours before automatic deletion.